Business professionals who are externally aware understand and keep up to date on policies and trends that affect the organization and the perceptions that shape stakeholders' views. External awareness is also a situational awareness of how external factors affect daily work. In this course, we will teach you how to understand what's happening in the world, and how to act on that information. You will learn to identify and integrate key external factors into your daily work activities.
Learning Objectives »
- Define external awareness and identify types and examples.
- Develop an external awareness mindset.
- Apply tools for external awareness.
- Cultivate and improve external awareness.
- Explore areas for all-around awareness.
- Lead change through external awareness.
- Collaborate for external awareness.
- Escalate issues with sensitivity.
Course Agenda
Understanding External Awareness
- Defining External Awareness
- Types of External Awareness
- Examples of External Awareness
- Building an External Awareness Mindset
External Awareness Tools
- SWOT Analysis
- PESTEL Analysis
- Search Engine Trendspotting
- Social Media Trendspotting
- Scenario Planning
External Awareness Strategies
- Cultivating External Awareness
- Improving Your External Awareness
- Aligning External Awareness
- 360° Awareness
- External vs. Internal Awareness
- Feedback Loops
- Leading Change Through External Awareness
- Collaboration for External Awareness
- Escalating Issues with Sensitivity
