Business Writing Essentials: Write with Clarity and Impact

Intended Organizations
Skill LevelFundamentals
Virtual | Live Trainer4 hours/day, 1 Day
In-Person | Onsite6 hours/day, 1 Day
Hands typing a message on a laptop with email icons floating above

Course Overview

With the prevalence of email, smartphones, tablets, and laptops in today’s business world, businesspeople rely on the written word. This highly interactive program teaches you the fundamentals of successful writing. You will cut significant amounts of “writing time” and dramatically increase your ability to create crisp, clear, and effective business writing.

Learning Objectives

  • Write crisply, clearly and accurately
  • Apply rules for effective business writing
  • Analyze your audience and reader responses
  • Master the writing process
  • Apply email and instant message (IM) etiquette techniques
  • Review professionalism guidelines
  • Apply techniques for editing and proofreading

Who It's For

  • Professionals looking to improve clarity, accuracy, and impact in business writing.
  • Managers preparing business letters, reports, emails, and persuasive communications.
  • Administrative staff seeking better writing, editing, and proofreading skills.
  • Team leaders aiming to improve professional communication and email etiquette.
  • Employees who want to write faster, reduce wordiness, and organize ideas effectively.

Course Agenda

Two modules · 19 topics
1The Rules of Effective WritingTopics 1–7
  1. Sentences and Paragraphs
  2. Wordiness
  3. Passive and Active Voice
  4. Strong and Specific Language
  5. Properly Placed Modifiers
  6. Parallel Structure
  7. Transitional Words and Expressions
2The Writing Process ExplainedTopics 8–19
  1. Identifying Your Purpose
  2. Analyzing Your Audience
  3. Brainstorming
  4. Gathering Data
  5. Organizing and Outlining Ideas
  6. Determining Your Writing Style
  7. Paragraph Framework and Guidelines
  8. Business Letters
  9. Email and IM Etiquette
  10. Persuasive Writing
  11. Professionalism Guidelines
  12. Editing and Proofreading

About our Trainers
PTR training instructor headshot
PTR training instructor headshot
PTR training instructor headshot

Our Mission

Our facilitators are committed to delivering the latest industry trends, job-specific best practices, and the essential soft and hard skills needed in today’s workforce. PTR offers small and large organizations the choice between onsite and virtual training. Collaborate with our specialists to address challenges, bridge skill gaps, and tailor the learning experience to meet your company’s goals.

Frequently Asked Questions

What is the Business Writing Essentials: Write with Clarity and Impact course about?

This course teaches practical business writing techniques to help professionals communicate clearly, accurately, and professionally. Participants learn to organize ideas, write concise messages, and improve workplace communication.

What will I learn in the Business Writing Essentials course?

You will learn effective writing rules, audience analysis, idea organization, professional writing techniques, email and instant messaging etiquette, and practical editing and proofreading methods.

How can I make my business writing clearer and more concise?

The course covers techniques for reducing wordiness, using strong and specific language, improving sentence structure, choosing active voice, and organizing paragraphs effectively.

Does the course cover business email and instant messaging etiquette?

Yes. Participants learn professional email and instant messaging etiquette, including how to communicate clearly, maintain appropriate tone, and follow workplace professionalism guidelines.

Does the course cover business letters and persuasive writing?

Yes. The agenda includes business letters and persuasive writing, helping participants structure messages that communicate key information and support their intended objectives.

Will I learn editing and proofreading techniques?

Yes. Participants learn to review written content for clarity, grammar, word choice, structure, and accuracy. These techniques help produce polished, professional business documents.

What are the benefits of taking a business writing course?

The course can help you reduce writing time, improve readability, communicate ideas more effectively, maintain professionalism, and produce clearer workplace documents.

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Business Writing Essentials: Write with Clarity and Impact

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