Generative artificial intelligence (GenAI) tools can be used in a business setting to generate text and images that are unique, effective, and of high quality. In response to written prompts that describe your requirements, these tools can quickly summarize information, generate ideas, solve problems, participate in conversations, and engage in a wide range of other purposes. They can quickly produce a wide range of images, including art, illustrations, diagrams, sketches, and graphical concepts. You can save time and money by designing and developing text-based content, as well as new graphic concepts, custom images, and product designs. In this course, you will learn how to prompt AI tools with what you want effectively and efficiently.
Learning Objectives »
- Use GenAI to create text and images from prompts.
- Use prompt-engineering techniques to optimize text generation.
- Implement text generation in a business setting.
- Describe your desired content and style sufficiently for GenAI.
- Produce images matching your descriptions.
- Use GenAI effectively and ethically within a business context.
Course Agenda
Using AI to Generate Text
- Generating Text
- Text-Generation Tools
Generating the Text You Want
- Foundational Prompt-Engineering
- Advanced Prompt-Engineering
Text Generation in a Business Setting
- Solving Business Problems
- Address Ethical Text Generation Concerns
Using AI to Generate Images
- Generate an Image
- Image-Generation Tools
Generating the Images You Want
- Describing the Subject Matter
- Describing the Style
Image Generation in a Business Setting
- Variability of AI-Generated Images
- Address Ethical Image Generation Concerns
